B2B Case Study – Tablelist Pro

Company Profile:

TablelistPro provides a SaaS solution that helps nightclub venues drive sales, manage operations, and track data. The primary challenge was generating high-quality leads and demos for their product at a reasonable cost.

Strategic Approach:

Advertise Golden developed and executed a data-driven strategy that employed conversion rates, time to conversion, and lifetime value metrics to stimulate lead generation and account creation. By focusing on paid search, display, Facebook, and LinkedIn, we boosted brand awareness, increased qualified traffic, doubled the website conversion rate, and drove down both the cost per lead and customer acquisition cost.

Results:

Advertise Golden amplified the lead volume via paid channels by 287%, reduced cost-per-lead by 36%, and cut customer acquisition cost by 15%.

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